ABOUT US

We help brands to become relevant
DayZero was born from the merger of two agencies, founded and led by veterans in the gaming, sports and entertainment industries.
DayZero helps brands become relevant, founded through the merger of two agencies led by gaming, sports, and entertainment veterans.
OUR APPROACH
There is not a single activation, that succeeds without focus on the audience

At DayZero Studios, we specialize in creating entertainment concepts that put the audience first. With a proven track record in developing and monetizing sports IPs, groundbreaking entertainment, and impactful brand activations, we bring passion and engagement to the forefront. Operating globally from our offices in Copenhagen and Zurich, we connect brands with audiences through innovative, revenue-driven experiences.

DayZero's leadership team, with 30+ years in gaming, blends creativity, strategy, and innovation to transform gaming and esports engagement.

MANAGEMENT

We have been there and done that

DayZero is led by a team of three industry veterans with over 30 years of experience in the gaming world. With years of leadership experience across global organizations, they excel in crafting innovative solutions that bridge creativity and strategy. Their unique synergy integrates operational excellence, cutting-edge experience design, and strategic foresight to deliver transformative projects. Together, they redefine how businesses and communities engage with the gaming and esports world, setting new benchmarks for impact and innovation.

Matthias
Zander
COO
Jordi
Roig
CEO & Co-Founder
Tobias
Egartner
CEO & Co-Founder